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Cheese everyone fell in love with

It is not hard to fall in love with cheese that is as delicious as BMI Paladin.

The TV campaign has used this message to present and attract customers to this brand.
Edam or Gouda, on a sandwich or nicely melted on a pizza, seduce our senses and attract us to eating them.
The idea and the realization of the promo video, that differs from the rest, due to its tone and aesthetic was done by New One agency.